https://chelseacoleman.me chelsea coleman Wed, 16 Oct 2024 15:17:20 +0000 https://chelseacoleman.me en https://chelseacoleman.me/Overview Wed, 16 Oct 2024 15:17:20 +0000 chelsea coleman https://chelseacoleman.me/Overview 01 COMMS STRATEGY The thinking behind how an idea can travel, inspired by real people. Example deliverables: Comms plans, GTM plans, campaign ecosystems, messaging frameworks, tactical briefs 02 SOCIAL & DIGITAL STRATEGY Where brands show up in culture and how they earn the right to be there. Example delierables: Social and/or digital playbooks, social briefs, influencer strategies, content strategies, channel approaches, best practices 03 BRAND STRATEGYHelping brands get clear on who they are and why anyone should care. Example delievrables: Brand positioning, campaign briefs, brand architecture, audience profiles 04 RESEARCH & MEASUREMENT Uncovering insights that inspire creative teams and drive business decisions.Example deliverables: Trend reports, category & competitive audits, performance reports and insights